Iconic cheap jewellery brand Tiffany & Co is opening in the Bullring

Tiffany & Co has announced to plans to open a store in Birmingham. The iconic jewellery brand, often associated with movie star Audrey Hepburn, is coming to the city. The boutique will be opening in Selfridges Birmingham on November 16.

Audrey Hepburn in Breakfast at Tiffany’s

Located on the store’s fourth floor, the shop will stock the brand’s jewellery and watches collections from the iconic Tiffany T range, Fleur de Lis and Tiffany Outlet City HardWear to the CT60 and East West watches collections. Audrey Hepburn famously gazed through the window of the New York store as Holly Golightly in the film Breakfast at Tiffany’s.

Tiffany & Co. at Selfridges Birmingham

It’s also known for its cheap Tiffany blue boxes, heart necklaces and key pendants. The American brand has a 175 year history and the first Tiffany outlet store in the UK opened in 1986.

East West Tiffany Blue watch at Tiffany & Co. at Selfridges Birmingham

This launch will be the eleventh in the country and third in Selfridges, joining its already existing stores in Selfridges London and Manchester Exchange Square.“We are delighted to be opening this boutique in Birmingham, further building upon Tiffany’s long and successful presence in the UK,” said Barratt West, vice president and managing director of cheap Tiffany & Co UK and Ireland.

“Birmingham is a city on the move and a growing luxury marketplace with a vibrant cultural scene. “We are proud to be part of this exciting time for the city.”

Tiffany & Co. at Selfridges Birmingham

It joins other jewellery brands at Bullring, including Pandora , Links of London , Goldsmiths, Omega Boutique, Swarovski and Thomas Sabo. Top New York fashion label Coach has just launched its first standalone store at Bullring too. The 280 square metre space on the Upper East Mall offers the brand’s full range of bags, footwear, outerwear and accessories.

Tiffany T Bracelet at Tiffany & Co. at Selfridges Birmingham

Bullring is fast becoming the place to go for jewellery, shoes and accessories, with stores like Dune , Irregular Choice, Jones Bootmaker and Office already residing in the mall. Autumn sales are in full flow at Bullring too, with up to 50 per cent off in stores like Oasis and Warehouse and big discounts in Debenhams, River Island and H&M too.

And, for students looking for a bargain, there will be a Student Sessions evening on October 12 when Bullring stores will be offering a night of exclusive offers, competitions and more. Access to the event is through ticket only so make sure you log in via the Bullring website to get your ticket.